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The Importance of Accessibility in Digital Marketing

Did you know that an estimated 1 billion people in the world live with a disability? 

Today is International Day of Persons with Disabilities, and it’s an important reminder to review content creation to make sure it is accessible! Almost a quarter of people will avoid using the internet because they don’t feel it’s accessible for them. 

As the number of people living with disabilities is expected to grow in the coming decades, it’s important for brands to aim for accessibility through guidelines and legislation! 

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